Positif, hard working, optimist
Since April 2013
- Part of Digital Operation team responsible in traffic management in 4 devices (web, mobile, tablette and cable TV) for Cinema and Beauty sectors
- Participating in sales proposition, development branded content and new advertising forms.
- Contact with the different editors : MYTF1News, MYTF1, LCI, METRO, WAT, TFOU.
- Programming, optimizing, and reporting to ensure the ads are completed within the budget and fulfill the needs of clients.
- DSP, SSP, RTB, Ad Exchange
- Adserver : Open Adstream / AppNexus users, Doubleclick
France Television Publicité
to April 2013
- Responsible for the traffic management multiscreens (TV, web, mobile, tablette, and cable tv) covering the regional, national and International market.
- Working directly with editors within different zone market.
International : FRANCE 24 (3 languages), TV5 Worldwide, Radio France International
National : F2, F4, F5
Regional : F3 , France O
- Commercial briefing with sales and marketing team for the propositions to respond the different needs of clients.
- Developping, testing and validating new formats and mobile applications
- Coverage zone : Europe, US, Africa, Asia and Middle East
- Adserver : DoubleClick (DFP) , Open Adstream
to January 2011
- Responsible for diffusion of advertising and partnering in both television and website FRANCE 24 (French, English and Arab)
- Optimizing and reporting direct with the International clients and agencies in Europe, Asia, US and Africa, to ensure that ads are completed within budget.
- Collaboration idea and making of the spot-ads, billboard based on client needs for TV and Digital program.
- Participation in sales proposition with commerciale, marketing and distribution team to respond the very different needs of the International clients.
- Adserver: Doubleclick (DFP)
- Working language : 80% English
to September 2009
- CRM Project : management of newsletter : topic selection and validation by the journalists, ensure the weekly delivery to the newletters members.
- Creation web page: coordination with product mananger, designers and developers; benchmark; creative validation; translation. Output: Page Widget France 24 in 3 languages.
- Social Network management : preparing daily questions France 24 Facebook follow the trend topics in english and french.
- Journalistic : Web coverage on special Ramadhan of Indonesian Community in Paris, collaboration with journalist Joseph Bamat and the Indonesian Embassy.
Output: one page article in three languages (2009)
- Diplomatic Relation: Build the first contact with the Indonesian Embassy as an International Channel that have an global vision in every of it's mission. Output: Interview with Minister of Foreign Affairs Marty Natalegawa
- SEO , SEM
- Press Release : contact the jurnalists and press release review for the launch of the website
- Organizing the monthly education seminaire to facilitate the needs of exchanging knowledge between Indonesian students, South East Asian, and European.
- Coordinating the annual UNESCO General Conference with the delegates from home country: accommodation, translation, logistic, etc.
- Organizing the cultural event and expo photos: concept preparation, photographer selection from home country and publication.
- Preparing the diplomatic events for the ambassadors and delegates: invitation list and logistics.
- Back Office : ambassador agenda., meeting and conference preparation, calls and mailing all in both french-english.
to September 2007
- Market research for the launch of a new product "True Match Foundation"
- Promotional tools selection and adaptation (banners, catalogues and advertising) from the source countries.
- Survey more than 30 boutiques and stands spread in Jakarta (lay out, sales promotion person, client services)
- Daily stocks control with the factory
to May 2006
- Presenting the radio program with 15 - 30 years old audiences.
- Producer : setting the rundown, the theme, the music list, and the guest selection.
- Making concept and voice ads for products and event advertising.
- Off air reports / breaking news
Sorbonne Graduate Business School - IAE de Paris
International Executive MBA (courses 100% in English) - Specialisation in European Business
University of Indonesia
Bachelor degree in Science Economics - Faculty of Economics University of Indonesia.
Thesis : "Comparison and Impact of Foreign Direct Investment in Indonesia".
Under the direction of Mr. Muhammad Chatib Basri, Indonesian Finance Minister.
Advisor : Mr Muhammad Lutfi, (former head of BKPM Indonesian Investement Coordinating Board ), Indonesian Trade Minister.