Professional Status


About Me

Positif, hard working, optimist


Digital Campaign Manager

Since April 2013
  • Part of Digital Operation team responsible in traffic management in 4 devices (web, mobile, tablette and cable TV) for Cinema and Beauty sectors
  • Participating in sales proposition, development branded content and new advertising forms.
  • Contact with the different editors : MYTF1News, MYTF1, LCI, METRO, WAT, TFOU.
  • Programming, optimizing, and reporting to ensure the ads are completed within the budget and fulfill the needs of clients.
  • DSP, SSP, RTB, Ad Exchange
  • Adserver : Open Adstream / AppNexus users, Doubleclick

Plurimedia Campaign Manager

France Television Publicité
January 2011 to April 2013
  • Responsible for the traffic management multiscreens (TV, web, mobile, tablette, and cable tv) covering the regional, national and International market.
  • Working directly with editors within different zone market.
    International : FRANCE 24 (3 languages), TV5 Worldwide, Radio France International
    National : F2, F4, F5
    Regional : F3 , France O
  • Commercial briefing with sales and marketing team for the propositions to respond the different needs of clients.
  • Developping, testing and validating new formats and mobile applications
  • Coverage zone : Europe, US, Africa, Asia and Middle East
  • Adserver : DoubleClick (DFP) , Open Adstream

International Campaign Manager

September 2009 to January 2011
  • Responsible for diffusion of advertising and partnering in both television and website FRANCE 24 (French, English and Arab)
  • Optimizing and reporting direct with the International clients and agencies in Europe, Asia, US and Africa, to ensure that ads are completed within budget.
  • Collaboration idea and making of the spot-ads, billboard based on client needs for TV and Digital program.
  • Participation in sales proposition with commerciale, marketing and distribution team to respond the very different needs of the International clients.
  • Adserver: Doubleclick (DFP)
  • Working language : 80% English

Web Marketing

April 2009 to September 2009
  • CRM Project : management of newsletter : topic selection and validation by the journalists, ensure the weekly delivery to the newletters members.
  • Creation web page: coordination with product mananger, designers and developers; benchmark; creative validation; translation. Output: Page Widget France 24 in 3 languages.
  • Social Network management : preparing daily questions France 24 Facebook follow the trend topics in english and french.
  • Journalistic : Web coverage on special Ramadhan of Indonesian Community in Paris, collaboration with journalist Joseph Bamat and the Indonesian Embassy.
    Output: one page article in three languages (2009)
  • Diplomatic Relation: Build the first contact with the Indonesian Embassy as an International Channel that have an global vision in every of it's mission. Output: Interview with Minister of Foreign Affairs Marty Natalegawa
  • SEO , SEM

Web Marketing Assistant

2008 to 2008
  • Press Release : contact the jurnalists and press release review for the launch of the website

Project Officer

2007 to 2008
  • Organizing the monthly education seminaire to facilitate the needs of exchanging knowledge between Indonesian students, South East Asian, and European.
  • Coordinating the annual UNESCO General Conference with the delegates from home country: accommodation, translation, logistic, etc.
  • Organizing the cultural event and expo photos: concept preparation, photographer selection from home country and publication.
  • Preparing the diplomatic events for the ambassadors and delegates: invitation list and logistics.
  • Back Office : ambassador agenda., meeting and conference preparation, calls and mailing all in both french-english.

Management Trainee

May 2007 to September 2007
  • Market research for the launch of a new product "True Match Foundation"
  • Promotional tools selection and adaptation (banners, catalogues and advertising) from the source countries.
  • Survey more than 30 boutiques and stands spread in Jakarta (lay out, sales promotion person, client services)
  • Daily stocks control with the factory

Radio Announcer

August 2005 to May 2006
  • Presenting the radio program with 15 - 30 years old audiences.
  • Producer : setting the rundown, the theme, the music list, and the guest selection.
  • Making concept and voice ads for products and event advertising.
  • Off air reports / breaking news



Sorbonne Graduate Business School - IAE de Paris
2014 to 2016

International Executive MBA (courses 100% in English) - Specialisation in European Business

Bachelor in Science Economics

University of Indonesia
2001 to 2006

Bachelor degree in Science Economics - Faculty of Economics University of Indonesia.
Thesis : "Comparison and Impact of Foreign Direct Investment in Indonesia".
Under the direction of Mr. Muhammad Chatib Basri, Indonesian Finance Minister.
Advisor : Mr Muhammad Lutfi, (former head of BKPM Indonesian Investement Coordinating Board ), Indonesian Trade Minister.

Cours de Civilisation Français

2007 to 2008


  • President of Indonesian Students Association in France 2007-2008
  • General Manager Campus Radio University of Indonesia
  • Europe, USA, Africa, Middle East
  • Volleyball
  • Swimming
  • Guitare classic
  • Zumba, Salsa